Branding, Graphic design, Art Direction

Ecopure is a product that cleans the planet as it cleans your house, everything from the detergent to the packaging itself is 100% biodegradable. The product design was crafted to be simple yet effective. We made it so that the colour of the wrapping blended with the vibrant colour of the cleaning product, in effect, making the bottle itself a label. This effect was used to emphasise the typography in the name and logo.

Agency: Spritz

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